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Bait Your Hook; Catch a Winner from the Shark Tank

Three…that’s how many categories into which investors segment business ideas and the pitches by entrepreneurs. The first is that of “Market Maker”: think Bill Gates and Microsoft with the vision of putting “a computer on every desk and in every home” at a time when people didn’t have home computers. The second category is “Market Disruptor”: think Uber versus taxi cabs or Airbnb versus hotels and motels. Pitching a business in those categories is rare, as more than 85% of [...]

By |2021-07-08T14:35:51-04:00July 8th, 2021|0 Comments
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Value Proposition and Covid: Is Your Premise Still Valid?

Five hundred and sixty (560). That is how many commercial Chapter 11 filings occurred in April 2020, a 26% increase from the same time the year prior. That is 560 data points proving that creating a value proposition is not a one-time deal, unless you want to be left behind as the market shifts and your business changes to meet those new market needs. Just consider the year 2020 as a microcosm for these shifts. The economy, technology, consumers, and [...]

By |2020-07-09T09:57:11-04:00July 9th, 2020|0 Comments
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Company Culture Sustainable in Any Market

Herodotus, the ancient Greek intellectual who became known as “The Father of History” coined the phrase “Culture is King”. Companies rise and fall based on their culture, and challenging situations like we’ve faced here in 2020 test company culture to determine if it’s real or just a façade. In a recent article, I gave advice on how to “Pandemic-Proof Your Funding Pitch Deck”, but as an entrepreneur, are you really able to pandemic-proof your company culture? The answer is a [...]

By |2020-06-11T09:11:05-04:00June 11th, 2020|0 Comments
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Dilbert on how NOT to do Employee Engagement

The Key to a Company’s Success: Most Companies Get This Wrong…Does Yours? “Organization doesn’t really accomplish anything. Plans don’t accomplish anything either. Theories of management don’t matter much. Endeavors succeed or fail because of the people involved.” -- General Colin Powell -- Former Secretary of State & Chairman of the Joint Chiefs of Staff General Powell said it so well. You can have the best product on the market, dedicated customers, well-oiled processes in place and grand plans for future [...]

By |2019-06-19T14:18:44-04:00June 19th, 2019|0 Comments
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Communications Can Fuel Business Success

Many factors contribute to being successful in business. Having a sound strategy, having a marketable product or service, and having efficient processes are all important. And in our first part in this series on the 5 Pillars to Business Success, we demonstrated how Its People Who Drive Business Success, because it falls to the people within the organization to actually execute on the strategies, plans, and processes to make a business successful. ...

By |2017-12-11T18:51:31-05:00November 30th, 2017|0 Comments
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